Q&A
Got questions? Here are the answers I’m asked most often.”
1) Who Am I?
I’m Norberto Dognini, a digital marketing consultant specialized in online advertising strategies.
I’m a straightforward and results-driven professional, honest, determined, and transparent. I don’t believe in shortcuts or “magic formulas” often sold by so-called online gurus. What I believe in is data, strategy, and consistent work.
Every project I take on starts with:
• A clear analysis of your current situation
• A tailored, data-driven strategy
• A true partnership—because I don’t just work for you, I work with you.
You’ll always be part of the process when it comes to defining the message and goals, but I’ll take care of the technical side to make sure everything is set up to succeed.
2) Che Servizi Offro
I help businesses and professionals build their online presence with:
• Landing page creation optimized for conversions
• Online advertising campaigns on Google Ads, Meta, Taboola, Outbrain and Criteo
• Marketing Automation
But everything starts with a solid strategy.
My role as a strategic consultant is to provide the tools and technical expertise needed to acquire customers while keeping your cost-per-acquisition as low as possible.
3) What Do I Actually Do?
- Set up advanced tracking systems (Google Analytics, Tag Manager) to measure results
- Manage and optimize multi-channel ad campaigns (Google Ads, Facebook & Instagram Ads, Taboola, Outbrain, Criteo…)
- Provide training on how to use advertising tools effectivel
- Analyze campaign data in depth to maximize ROI and growth
4) How Do I Work?
With a data-driven approach, I analyze your customer journey and craft a digital marketing strategy tailored to your business. I test, measure, and refine every step to ensure long-term, scalable growth.
I work with companies and professionals who are ready to level up—entrepreneurs who see digital marketing as a long-term investment, not a quick fix.
Every project I take on is custom-built. One thing I’ve learned after years of experience: in digital marketing, there are no one-size-fits-all solutions.
5) Who Do I Work With?
- Companies and entrepreneurs committed to taking their business to the next level
- Professionals ready to invest time and budget into sustainable, long-term growth
- Clients who are willing to collaborate and be actively involved in the process
6) Who Do I NOT Work With?
- Those looking for a “hired hand” instead of a strategic partner
- Those unwilling to collaborate or share insights about their business
- Those with no defined advertising budget
- Those unwilling to challenge outdated beliefs about digital marketing
- Anyone who undermines the work by sticking to assumptions rather than data
My approach is based solely and exclusively on data. Without it, it’s impossible to develop a winning strategy to scale advertising campaigns — or to identify audience niches that could be genuinely interested in your product.
